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Increasing Sales By Adding Streaming Audio To Your Site For FREE by Satyajeet Hattangadi
If you have noticed, a lot of sites these days add streaming audio to their sites. Those ubiquitous buttons that resemble little orbs with the play symbol on them? I'm sure you must have seen them. A lot of marketers these days allow their site visitors to hear their sales pitch, or perhaps a testimonial this way. Before the advent of Macromedia Flash 6, the only way to stream audio was using RealAudio player which required users to download their bulky software, not to mention a web server that supported streaming. The advantage of streaming audio is that visitors don't have to wait for the whole sound file to download before they can listen to it. Thus with streaming audio the playback is almost instantaneous. Using Flash 6 it is very easy to create these buttons that stream the audio from your website to the users browser. A great flash tutorial on how to make these buttons is available at http://www.flashkit.com/tutorials/Audio/Flash_MX-Kenny_Be-824/index.php. Now the question is how do you record your voice and keep the file size small enough? If you were to make a recording of your voice with the "Windows Sound Recorder" that was 60 seconds long and save it, it would be a 1.26 MB .wav file in size. But you can reduce this to only 117 KB if you made it a .mp3 file instead. Here's how to do it. Open sound Recorder by going to Start/Programs/Accessories/Entertainment for (Windows 98) or Start/Programs/Accessories/Multimedia for (Windows 95). Press the "Record button" to start the recorder. As you're speaking into the microphone your sound recorder should have a voice pattern. After you're done press the "Stop button". To hear your recording press the "Play button". Next Click "File/Save As from the menu enter your file name and then click the "Change button". Another window opens up. Here For "Format" click the "Drop down button" and select "MPEG Layer-3". For "Attributes" click the "Drop down button" and select "16 kBits/s, 12,000 Hz Mono 2KB/s". Click "OK". Click "Save" and you see the conversion of the file to a .mp3. All done! Now all you have to do is pass this mp3 as the source to the Flash file and you have instant audio on your site. If you want to know more about how to add audio to your website, check out our free ebook that has lots of resources and tips on recording, software, free professional voice-overs and also includes a set of free flash buttons that you can use to stream audio at no cost. Click here to get your free streaming audio solution. Satyajeet Hattangadi is the Owner of Novasoft Inc, a software solutions provider, who specialize in affordable customized software solutions.
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