The focus of your optimal selling strategy is mostly based on acquiring new customers for your business.
The first thing you’ll want to focus on, is creating a front-end product that has massive appeal to your ideal customers, is affordable, and will therefore attract a maximum amount of new buyers.
Once your product is developed, there are 5 areas to develop your optimal selling strategy:
1. Media – What is the best advertising method to reach potential customers?
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3. Process – Also known as your sales funnel, think of what steps you want new customers to take.
4. Cost – How much does it take to acquire a new lead? You don’t have to necessarily make a profit from your front-end product. If you have a process in place, you can break even up front, and sell other offers later.
5. Measure & Tweak – Track your results and use the information to improve your campaigns.