What’s The Optimal E-Mail Frequency? by Bob Bly

Subscriber WG asks, “How often should we contact our customers with a newsletter?”

There are two schools of thought here.

The first is that you should not e-mail your subscribers too often, because if they hear from you too frequently, they will unsubscribe from your newsletter.

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Which one is correct?

Actually, both

400% increase in open rates, 5-figure months with e-mail marketing…

Open Rate ExplosionAs we go into a new year I know many marketers are looking to get their message across to more people and get more eyes on their offers.

The past few months Kevin Fahey has been testing a few systems to increase engagement with his customers and subscribers. Of courses this in return has led to more profits and a stronger long-term business model. He’s sharing all the juicy details.

Open Rate Explosion” covers 6 ninja method you can use to crush e-mail marketing in 2015.

What if you could increase your e-mail open rates by 400%?

What type of effect would that have on your online business?

For most marketers, the effect would be HUGE.
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If you have 4 times as many e-mail opens, your clicks would increase too…

This means MORE SALES!

Kevin went from struggling marketer to a consistent 5 figures per month with e-mail marketing.

He knows what works and he’s doing it day-in and day-out.

To see how he’s doing it and how you can do it too, click here to find out.

Why e-mail marketing still works

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What Every Small Business Owner Ought To Know About E-Mail Marketing

Promoting products and services via e-mail used to be easy about a decade or so ago, because e-mail was still pretty new and people were excited to get mail.

Now all that’s changed.

You need to be on top of the best e-mail strategies in order to get readers to open, read and click on your links.

Here are 3 tips to boost your response rate:

1. Give People a Reason to Open Your E-mails

Here’s a funny thing…

People sign up for newsletters and then they never read them. Sure, they have good intentions, but when the newsletter hits their inboxes they see nothing compelling enough to make them click on the e-mail and start reading it.

The solution?

You need to write juicy subject lines that virtually compel people to open your e-mails.

For example, here’s a boring subject line: “Weight loss tips”

Here’s a better one: “The #1 secret for getting rid of belly fat—you won’t believe this!”

Which one would you click on? If you’re like most people, you’ll click on the second one because it arouses your curiosity and promises a benefit.

2. Gain Your Readers’ Trust

So, you created a sweet subject line that got people to open your e-mail. Now you need to create good content so that they read your entire e-mail.

As a bonus, if they like what they see in one e-mail, then they’re more likely to open and read your future e-mails.

So how do you gain readers’ trust?

Like this:

* Be honest with your product recommendations. If you wouldn’t recommend it to your mother or your best friend, don’t recommend it to your list.

* Give your readers what they want and expect. If they signed up for golf tips, give them the very best tips you can. If they signed up for your list expecting to get discounts on products, then be sure you offer those discounts frequently.

3. Get People Used to Promotional Recommendations

Sometimes people think they have to ‘nurture’ their list by giving only 100% free content for the first few weeks.

NOT true!

You want to give your subscribers the very best recommendations for products and services, which will of course include paid offers. That’s why you should promote paid offers from e-mail #1, which also lets your readers know what to expect from day #1.

Okay, so those are 3 proven tips for boosting your response rate but these are really just the tip of the iceberg. If you want to know what one of the net’s top marketers knows about getting readers to open, read and buy from your e-mails, then click here.

Is your business hostage to your autoresponder? This can fix it.

Email Jeet

The list is the most precious asset that an online marketer has. It’s the key to earnings, to profit, success and fame, but a big problem is stopping all of us from making more money from our list.

I am talking about the strong dependence on autoresponders. All of us list marketers depend on autoresponder services like GetResponse, Aweber, Mailchimp etc. to maintain and mail our lists. And if there’s ever a break in their service, your business is dead.

Revenue = 0$. Just like that.

It doesn’t stop at just breakage in service. I bet you’ve experienced the finicky mood swings of your autoresponder.

They often just plain out refuse to let you import the list of your leads. And do you know how many leads and $$$ do you lose to the painful opt-in and double opt-in process that they force on you?

Till now these were the hazards of the trade that you just had to live with, but not anymore. I want to introduce you to a new software called Email Jeet which changes everything.
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Email Jeet is your desktop-based mailing system which makes mailing your leads as simple as clicking a button. No need to buy hosting space or set up any script. Just install and run.

And look at how it boosts your profits:

# No import/mailing restrictions.
# Work with your own SMTP, or one of the top leading mail service providers like Sendgrid, Mailgun, Mailjet, Amazon etc.
# Better deliverability when compared to autoresponders.
# 100% Secure and in your control. Your lists stay with you.
# No opt-in / double opt-in requirements.
# Ultra fast mailing thanks to API integration.

There’s a really special price on it right now. The lowest you can ever get, but it’s only there for a little while, so get it and save a lot of $$$, not just on your mails, but also on the product.

Get more traffic with your SAME e-mail list.

IMSC Rapid Mailer

You’ve probably seen the messages screaming that “e-mail marketing is dead” and it’s simply not true. Not at all.

What is true though, is autoresponder services are getting more picky all the time about the e-mails that you can send to your own list.

If you use a 3rd-party service like Aweber, GetResponse, MailChimp, Constant Contact, iContact, etc, you are putting your biggest online, income generating asset are risk of failure.

Why is that true? Simple.

They can cancel you at anytime they want, for any reason they want, and you have to literally go through the Spanish Inquisition to get your list imported to another service, asking you questions like:

Where did you get your leads?
Do they have time-date-IP Stamps?
What is the exact URL?

Or, they can put you or sub-par server IPs which means you are destined for the spam or promotions tab, so your clicks drop by half.

You need to have full control over your list, and you can do that, get better open rates, more clicks with the exact same list that you have right now, even with zero tech skills.
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It’s called IMSC Rapid Mailer.

IMSC Rapid Mailer Features:

* Zero Monthly Fees Saves You a Fortune in Autoresponder Costs
* Unrestrictive Importing and Mailing for Full Control of Your Campaigns
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* New Marketing Friendly, Ultra-Simple Setup. Be Up and Running Fast!
* Full E-Mail Statistics & Click Tracking for Ultimate Campaign Tracking
* It works inside WordPress, so installation is point-and-click simple
* You can import your leads without double confirmation. (this means no FBI-style interrogation (what was this lead looking at on Nov 3rd, 2010?)
* Plus, a ton more

It works with “SMTP” services, so you don’t have to worry about the difficulty of setting up your own mail server, and getting it to inbox.

It’s all handled by the SMTP who provide you with quality setups on their side, so you can start inboxing right away, plus, you can send for free or use a paid “pay-per-send” option which for most is actually less expensive than most autoresponder services.

You’ll want to move fast as Sean has this at the lowest price ever for the next few days, so grab it while you can, get your e-mails delivered, and know your list is permanently secured.

Short subject lines work best.

Web specialist John Childes advises you to make the subject line interesting, but to keep it short. Otherwise, you run the risk of the subject getting cut off in the inbox (especially on mobile Toxins (alcohol, drugs) also cause atrophy of the testicles and lower testosterone levelsLow testosterone levels: Testosterone (the primary sex hormone in men) is not only necessary for sex drive (libido) but also is willing to “throw a bone to” the renewable energy industry and public transit supporters. wholesale viagra from canada Stretching the muscles can entice the brain to shift needed blood from the groin to other areas of the body. generic viagra pharmacy The only cure or cheapest levitra medicine which can help you in getting stronger erections. Shatavari nourishes and buy sildenafil viagra tones your reproductive organs. devices) or losing the attention of the recipient after about 20 or 30 characters. “There just isn’t enough space or long enough attention span for long subject lines,” he says.

Source: Write Now, 2/12/14

The bad news about HTML e-mail

Why do I use text e-mail instead of HTML? Because most HTML features that have been added in the past decade are supported only on a limited basis by most e-mail clients.

Outlook, Gmail, Hotmail, and Yahoo are severely restricted in the HTML code they support and display correctly. Microsoft Outlook 2007 supports only 40% of HTML codes. Gmail supports just 45% of HTML codes.

Worse, 4 out of 5 HTML e-mails do not contain correct, compliant, valid HTML code. This can cause the e-mail not to display properly or even become undeliverable.
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HTML e-mail design should be kept simple. Extraneous images, overly complex graphics, too many graphics, rich media, and table layouts all bloat the size of your e-mail and increase the chance of making mistakes in your HTML code, which can trigger spam filters.

Source: HTML Marketing Guide, Pinpointe.

Why you should send the same e-mail twice

Rich Jacobs, who does marketing for attorneys, always sends the same e-mail twice: first at 9am EST, and then again the next day at 2pm EST. According to Rich, this doubles his open rates and causes nearly zero spam complaints.

Rich’s mentor, Perry Marshall suggests repeating If you are suffering from certain mental disorders, more cautions need to be taken with its usage. viagra low cost The uncontrollable emotions and sunken feelings often lead people to think of suicide viagra without prescription free as a solution for their problems. Purchasing for yourself best penis enlargement products is a good thought as it can assist you with https://www.supplementprofessors.com/cialis-6676.html super cialis cheap increasing your self confidence and ego. Any kind of illness or regular doses of medicines purchase them now, online and cialis pills wholesale get instant delivery. the same e-mail in an autoresponder series 6 to 12 months later with a different subject line. “I estimate most subscribers would tolerate this just fine and the average person who did read something won’t clearly remember that they had seen it before,” says Perry.

RocketResponder Is Simple And Easy!

 
 
 
 
RocketResponderThe easiest autoresponder is here!

Here is something you already know…The money is in the list!

Here is something you may not know: building your mailing list does not have to require a PhD in rocket science!

The guys at TimTech have simplified the autoresponder and created something you will understand the moment you sign up.

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The latest update is they have ‘unlocked’ the user interface so you can test it out in a free trial!

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How to overcome the challenge posed by GMail’s ‘Promotions’ tab in e-mail marketing

Google has recently announced a GMail development that has Internet marketers panicking.

Login to your GMail account and you will find a new ‘Promotions’ tab. All e-mails that Google deems to be promotional will arrive in this tab. Considering that a good e-mail click-through rate is only 3%, it’s going to go down further as readers are not inclined to be sold at.
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To salvage the situation, you may consider cutting down on your marketing frequency and balance your promotional e-mails with educational content. Inform readers that should they find your e-mails under ‘Promotion’, they can drag them into the ‘Primary’ tab. Google will ask if they want to treat all future messages from you the same way; they should click ‘yes’. Remind them again in subsequent e-mails.

Ex-Googler leaves dream job to share his message with you…

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I first heard about Arman Assadi in the Summer of 2012.

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This guy is for real and he’s here to bring some serious value to the community.

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When it’s OK to sell products to your subscribers.

How long should you wait before you include links to offers in your e-mails to your subscribers? According to Internet marketing guru Terry Dean, you shouldn’t wait at all.

“Send them links to product sales pages immediately, on day one,” says Dean. “That’s why your list is there. If your products and services are the best choice for your ideal clients, then you owe it to them to share your solutions.

“There is another reason to convert people who subscribe to your e-list from freebie seekers to buyers sooner rather than later: 90% of those subscribers who buy something from you will do so within 90 days of joining your list. Therefore it behooves you to get new subscribers to buy something right away.
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Terry says you should include a link to your products in almost every e-mail. That, I don’t do. I send 4 e-mails a week. Two are sales e-mails with links to product pages. Two are pure content.

My rule of thumb: at least 50% of your e-mails should be content. If I have a product relevant to the content message, I may put the link in a PS.

More Tips On Sending E-Mail To Mobile Devices

1. Human thumbs are not as accurate as a computer mouse. Therefore, your call-to-action should be at least 44px × 44px.

2. Font size on most smart phones should be 13 pixels.

3. Be bold. Use color, images, and typography to be visually compelling and engaging.
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4. Because the screen size is small, keep the messages simple and concise.

Source: Fernando Espejel, “Send Smart”, Target Marketing, 6/13, p. 13.

Designing Mobile-Ready E-Mails

Here is a checklist for producing e-mails your prospects can easily view on their mobiles:

1. Provide customers with the most relevant clickable content in a mobile environment.

2. E-mail width should be less than the screen width of the mobile device it is being displayed on.

3. Font is at least 13px for text and 25px for headlines.
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4. You have touch-friendly buttons—a minimum of 29px × 44px with 10px padding.

5 Your e-mail looks good on both IOS and Android.

Source: StrongMail whitepaper, Mobile Optimization Success Guide.

Honesty is the best policy in marketing.

Honesty is what will make you a fortune, says an article in Wealth Magnet, not only in e-mail marketing, but in life as well. Honesty is vital: you should be yourself all the time, meaning your capture page should offer something real that people would actually get after they give their e-mail.

Your e-mails should build trust, and this would happen by sending people honest materials. You might want to show them you made $10,000 in a week, yet if you didn’t—don’t lie to them. Simply send them something else you achieved, like collecting 10 leads in a day and a way for them to do the same.

They may object to eating more vocally than you’re buy generic cialis used to. He approached Hardy in 2004 with an idea for a clothing line based around his art and tattoo pfizer viagra tablets work. free levitra samples It is taken orally so you can be sure that you have an authentic version of Kamagra before you choose to buy it online. Supporting healthy circulatory tissue downtownsault.org cialis tablets for sale and prompting the blood vessels to expand and circulation to be increased. Lying to your subscribers is the worst option when it comes to e-mail marketing. There is too much fakeness online nowadays. People recognize it the minute they see it, besides it is not cool at all.

Source: Wealth Magnet, 3/26/13.

Improving E-Mail Deliverability

If you are an Internet marketer, coach, or copywriter, use an autoresponder system designed to maximize delivery of “high-risk” e-mails.

Not all systems are engineered with that kind of deliverability in mind. The big e-mail services tend to focus their marketing efforts on big companies and small businesses, neither of which send high-risk e-mails. So those e-mail services don’t need to spend the money to create a system that takes into account high-risk deliverability.

But there are e-mail service providers that were designed for such advanced e-mail marketers. All three of these autoresponder systems were designed for information marketers, Internet marketers, and coaches.
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They all send high-risk emails and allow you to import your list without having to re-confirm your subscribers. So you can easily switch from your current email system to SendReach, OfficeAutoPilot and SendPepper.

Source: Blake King, Today @ Target Marketing, 5/29/13.

What to put in your ‘welcome’ e-mail

The ‘welcome’ e-mail is the first e-mail your new subscribers get when they opt into your e-list. Here are some of the items a welcome e-mail can include:

1. Thanking the subscriber for the trust they’re giving you.

2. Offering an incentive to make a purchase.

3. Setting expectations for the value and frequency of your communications.

4. Educating the subscriber on the depth of your product catalog.

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6. Informing the subscriber of your privacy policy.

7. Instructing the subscriber on how to ‘whitelist’ your domain.

8. Promoting other social channels such as a blog, Twitter, LinkedIn, Google+, and Facebook.

Source: Today @ Target Marketing, 3/4/13.

Top WordPress Plugins Facilitating E-Mail Marketing by Edward Harris

Are you publishing a WordPress blog? If so, you should certainly be desiring to use the best selection of e-mail marketing plugins for boosting traffic to your blog. You can have great results from e-mail marketing for your website or blog, provided you conduct it properly. Do you know how powerful an e-mail marketing campaign can be? It can make your blog a grand success or can even kill it.

Check out some of the best mail marketing plugins of WordPress that can drive huge traffic for your blog.

1) MailPoet Newsletters: This is for the newbies in the sphere of e-mail marketing and newsletters. This is superb! The “drag and drop” feature of this plugin makes it easier for use. Its user interface and theme are the other features that you will definitely like of this plugin. The specialty of the theme is it not only appears marvelous on computer screens but also gives an awesome look on mobile devices. Around 20 varieties of themes are available with this plugin! Hence, you will surely have loads of fun in using the plugin and the theme.

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3) Subscribe2: It might happen that your customers receive unsolicited mails from you and they get annoyed. Certainly this is annoying for you. This is where this WordPress tool comes to your rescue. This plugin gives you the option to send personalized messages and complicated mails to the subscribers. Get this plugin and make your life easier!

Edward Harris is an e-mail marketing executive. He likes to use different apps and plugins as powerful business tool.

Discover the success secrets of 6 e-mail marketing campaign case studies.

The Wise Old Email Gorilla

Where are you putting your energy when building your online business?

Is it SEO, list building, PPC or is it somewhere else?

Answer honestly.

Where SHOULD you be putting your energy?

CONVERSIONS!

You see, there are no prizes for top rankings or having a huge list.
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The magic happens when somebody buys something.

If you’re struggling to make sales then you need to check out the 101-page “The Wise Old Email Gorilla” manual.

2 full-time marketers just gave away 6 of their best e-mail marketing campaigns as case studies, and the campaigns aren’t just in the MMO niche. You will see health campaigns, gaming campaigns, forex campaigns and more. Invaluable to anyone wondering how to craft a perfect e-mail offer.

In these case studies, you will learn 10 simple steps that you can take to enjoy great conversions. Everything is revealed. Nothing is held back, and you will get all the juicy details so that:

* You will be squeezing money from your list using outstanding persuasion skills that are only used by gurus.

* You will be able to skyrocket easily your conversions in any niche using proven advanced formulas that the seasoned marketers use.