Internet Mastery Center Blog – Page 203 – Create Your Online Profits With The RIGHT Products, Environment And Mindset!

5 Marketing Principles To Improve Conversions

October 10, 2012January 1, 2015 Nelson Tan Leave a comment

Although you might not be promoting the same thing as everyone else, there are some basic principles of marketing that apply to everyone with something to offer.

They are:

1. Your product – Making sure there is a market for what you have to offer. The best approach is to research your market first, find what they need, and then find (or create) a product that helps them.

2. Product price – Making sure the product price is within reach for your target market, but also considering that lowering your price may make your product appear to be “low quality”.

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3. Consistent promotion – Free methods exist, but they’re slow and often untargeted. Using consistent advertising is the only real way to generate results on-demand.

4. The right advertising channels – Know what types of advertising generate the best response.

5. Being unique – Follow the principles above, but also add your own flair and personality to your market. This could be as simple as doing audio recordings, getting on video, creating your own unique voice for written content, etc.

Add your location when bidding on keywords

October 8, 2012April 23, 2017 Nelson Tan Leave a comment

If your service is one where customers would prefer to work with a local vendor (e.g., cosmetic dentistry, PC repair), bid on key phrases that include your location. Example: “Hard drive data recovery Northern NJ.”

Why it pays: there are fewer people bidding on this key phrase than on the broader “Hard drive data recovery,” so you’ll likely be able to pay less per click and, you attract local prospects more inclined to hire you.
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Tip: Make sure your physical address is prominent on your website. Many service providers bid on local key phrases, and then try to hide the fact that they are actually out of town.

Facebook advertising results you can expect

October 7, 2012April 23, 2017 Nelson Tan Leave a comment

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Source: How to Attract Customers with Facebook, HubSpot.

Master WordPress Like A Pro

October 6, 2012April 23, 2017 Nelson Tan Leave a comment

WordPress is the most popular blogging platform every marketer uses.

But it seems confusing at time…there are too many features to master.

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The price is cheap…less than $10 for over 45 videos. It is a steal!

Does the low price always win the sale?

October 4, 2012April 23, 2017 Nelson Tan Leave a comment

Do customers always want the lowest price? Not always, it seems.

A software company selling to both consumers and professionals priced their software at $79 per copy, which they thought would appeal to both segments. But it appealed to neither: consumers found it too high, and it communicated “not a serious tool” to professionals.

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Source: Brown, Dennis, “10 Common Pricing Mistakes,” Atenga, p. 3.

Tips for creating profitable infomercials

October 3, 2012April 23, 2017 Nelson Tan Leave a comment

1 – Tell more and sell more: the most successful infomercials embody the basic premise of “the more you tell, the more you sell.”

2 – Solve a problem: the bigger the problem your product can solve the higher your return on investment.

3 – Demonstrate the product and describe it in detail: educate, excite, earn trust, and entice.

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5 – Create a sense of urgency to buy: use such techniques as quick-response bonuses, two for one, and free gift with purchase.

Source: Timothy Hawthorne, Response Magazine, 9/12, p. 56.

The Silver Rules of business success

October 2, 2012April 23, 2017 Nelson Tan Leave a comment

From Internet marketing pioneer Yanik Silver come these 3 “Silver Rules” of business success:

>> Focus most of your time on your core strengths and less time working in areas in which you are weak.

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>> Bootstrap – start your business on a shoestring. Reason: having too much capital leads to incredible waste and doing things using conventional means.

How to publish on and profit from Kindle

October 1, 2012April 23, 2017 Nelson Tan Leave a comment

This is another solid back-to-basics info-product on Kindle publishing for anyone who is ready to start raking in the cash with some Kindle products but doesn’t know how to start.

UK author Nick Daws reveals everything you need to know to plan, research, write, edit, publish and promote your very own money-making Kindle e-book—fiction or non-fiction!

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If you follow the step-by-step, practical advice set out in the guide, you will very soon have your own Kindle e-book, on a subject of your choice, selling online via the Amazon Kindle Store and making good money for you.

After that, to keep boosting your income, all you need to do is wash, rinse and repeat!

So if you are struggling to complete a book, I would definitely recommend Kindle Kash for its useful strategies. A great chance for you to gain a solid foothold in the self-publishing industry.

Your websites are ugly. Here’s how to fix them.

September 28, 2012April 22, 2017 Nelson Tan Leave a comment

It’s not just enough to build a site that’s loaded with great content (although that certainly does help!). If you want to make a truly profitable website, then you need to make sure it looks good.

However, building a beautiful site isn’t the easiest task in the world. Back in the day it used to be far more difficult, requiring extensive coding knowledge and a real eye for design.

Then WordPress came along and totally altered the game. With its “plug n’ play” themes anybody could create a great-looking site with a few mouse clicks.

Sounds fantastic, right?

The biggest problem is that heaps of WordPress themes are actually damn ugly. What’s worse, they often don’t feature much in terms of search engine optimization or monetization benefits.

Super affiliate Mark Ling, the famous name behind the Affilorama brand, has just released AffiloTheme. This amazing premium WordPress theme is something different.

Here’s why:

You get 6 awesome themes in one
Everything is fully customizable (including colors, fonts, and layouts)
You can wow your visitors with the built-in header creator tool that makes your site look a million bucks
You’ll make more sales of your affiliate products with the built in affiliate link cloaking tool
Your list subscriber numbers will go through the roof, with opt-in forms and squeeze pages that are designed to convert
Everything is fully optimized for great SEO and higher search rankings
You also get full, personalized customer support

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Holy Viral Sales Funnel Batman!

September 18, 2012April 22, 2017 Nelson Tan Leave a comment

Buzzinar

This is frikken amaze balls!! Can you tell I’m excited? Well, here’s why. We’re all here to build a successful Internet business and most of us try our very best…But…97% FAIL!

Everybody thinks they know the reason why and they swear it won’t happen to them. But still 97% of people fail and here’s why.

It’s because your business must do several things well, simultaneously:

1. You have to attract new prospects on auto-pilot 24/7.
2. You have to create powerful lead magnets and ethical bribes to entice prospects.
3. You have to build multiple lists and properly segment your subscribers.
4. You have to follow-up accordingly with your respective lists to monetize them.
5. These things must happen simultaneously not sequentially.

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The synergistic simultaneous execution of these things is called a viral sales funnel and you’re about to harness its power.

The Buzzinar system is the most solid technique I’ve ever seen taught publicly for the purpose of growing your business long term.

You can’t just create stuff to sell and you can’t just promote products. You’ll make a little bit of money for a little while but you’ll fail in the end.

You can blame it on the lack of traffic, you can blame it on the economy or you can blame it on anything you want, but in the end, you’ll still fail if you’re not building viral Buzzinar funnels that grow in your sleep.

I highly recommend that you watch the video to learn more about Buzzinar. You’ll be amazed that how easy and cheap this thing is.

You’ve gotta move fast or you might miss out!

Have you read Mark Ling’s latest FREE report?

September 15, 2012April 22, 2017 Nelson Tan Leave a comment

Grab Mark Ling’s FREE “5-Step Method For Making $10,000 Per Month Online In 2012” report if you haven’t done so.

Mark Ling’s reports are as good as paid, and their content is always value-adding. I enjoy reading them.
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Get a headstart with Mobile Cash Madness.

September 13, 2012April 22, 2017 Nelson Tan Leave a comment

Mobile Cash Madness

If you want to increase your online profit significantly by tapping HOT mobile market then you should read this.

With over 241 illustrated pages, you can’t get a better start at mobile marketing than this.

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Get instant mind power. Do you believe?

September 12, 2012April 22, 2017 Nelson Tan Leave a comment

As you know, the average human uses roughly 10% of the capacity of their brain power.

What they don’t tell you is how to use the other 90% percent.

You are 10% of the human potential you could be right now.

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More people now use mobile phones than toilet paper?

September 9, 2012April 22, 2017 Nelson Tan Leave a comment

That sounds weird until you discover that more people now have mobile phones than electricity or drinking water.

Weird but true…and within the next couple years, they’re saying there will be one mobile phone for every person on earth. Even better, 8 out of 10 people with a mobile phone literally won’t leave home without it…and 66% of them use it to go online every single day.
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So, if you want to know how the smartest (and richest) marketers are cashing in…and the software that copies their tactics on autopilot, watch this before it’s too late.

7 Secrets For Successful Freelance Copywriting

September 6, 2012August 6, 2023 Nelson Tan Leave a comment

1 – Create value in what you provide. Give 10 times or more the value of what you charge for your services.

2 – Get paid at least 50% before you begin any work on any project for a new client.

3 – Turn a small project into a larger one by learning more about marketing and upselling; e.g. if a client needs an e-newsletter, can the lead story also be used in a press release.

4 – Set up a package plan for your business that offers clients a better rate in exchange for guaranteed work over extended periods of time.

5 – Have your client sign an agreement that outlines your terms of service, what you will do, fee agreement, timetable, and any caveats.

6 – Be sure to include a cancellation clause in your agreement that lets you keep your deposit should a client cancel the contract after you’ve already started work.

7 – Never charge by hours worked. Charge by project based on the value and return on investment (ROI) you’ll provide.

Source: The Writer’s Life, 8/3/12.

Convert Your Blog Posts Into Other Formats

September 5, 2012April 22, 2017 Nelson Tan Leave a comment

If you have some extra time, turning your blog posts and articles into other forms of content can be a great way to get some extra traffic.

For example, you could read your content into a mic and turn it into podcast content. Submit this content to podcast directories.

Additionally, you could take that audio and sync it with a few slides to turn into a video and upload to multiple video sharing sites.
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Suddenly, one piece of content and a little extra work turns into 3 times the potential views you started with!

If nothing else, you could upload the audio with your blog post for those who don’t care to read through everything.

Does webinar attendance translate into sales?

September 4, 2012April 22, 2017 Nelson Tan Leave a comment

Yes, according to Rally Point Seminars. Their findings: 20% of the attendees will be ready to buy in 6 months or sooner, and 5% will be ready to buy immediately.

Tip: to increase conversions, have your sales team call webinar attendees right after the event.
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Source: “How to Sell with Webinars”, Rally Point Webinars whitepaper.

What are long-tail keywords?

September 3, 2012April 22, 2017 Nelson Tan Leave a comment

A “long tail” keyword is a phrase very specific to what your website is selling and what people are looking for. By comparison, shorter keywords are called “head keywords”. Example:

Head keyword: laundry detergent.
Long-tail keywords: environmentally safe laundry detergent.

Long-tail keywords are usually cheaper to bid on for Google AdWords campaigns because there is less competition for them.
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Also, people who search online using long-tail keywords are far more likely to become buyers because they know exactly what they want and are often searching for a supplier.

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Source: Wordtracker, 7/17/12.