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Article Marketing has a new secret weapon.

Whether you are selling your own product, promoting affiliate links, or making money from AdSense or “click-flipping”, it all boils down to just two things: Conversion and Traffic.

Conversion comes first. You need to have an offer that people want. That offer might be a product, or it might be an enticing advert (e.g. Google AdSense) that people want to click on. And you need some kind of presentation (such as a sales letter) that encourages them to take the action that you want them to take (e.g. buy the product or click on the ad).

In many ways this is the easy part. Most people can knock together a half decent website or sales letter that will convert at least some visitors into money. Whether you are selling your own product, promoting affiliate links, or making money from AdSense or “click-flipping”, it all boils down to just two things: Conversion and Traffic.

Conversion comes first. You need to have an offer that people want. That offer might be a product, or it might be an enticing advert (e.g. Google AdSense) that people want to click on. And you need some kind of presentation (such as a sales letter) that encourages them to take the action that you want them to take (e.g. buy the product or click on the advert).

In many ways this is the easy part. Most people can knock together a half decent website or sales letter that will convert at least some visitors into money.

But then you need traffic. Loads of it. The more people that come by your site, the more money you will make especially if that traffic is highly targeted.

But, given the number of websites out there all competing for the same traffic, just how do you get more visitors to your site?

Well, there are just 3 ways that people come to your site:

1. They type your URL straight into their browser. That comes from some sort of offline promotion—it might be your business card, a radio advert, an article in a magazine, or a conversation with a friend.

2. They click on a link somewhere. It might be in an e-mail they received (e.g. from a friend or from an e-zine they subscribed to), or it might be on another website they have visited.

3. Or they do a search in the search engines, see your site in the listings, and click to visit you.

That’s it. There is no other way for them to get to your site.

So, knowing that, how do get more traffic?

1. Make sure you are promoting your online presence in all your offline promotional materials.

2. Get lots of people to link to you, and lots of people to send out e-mails with your link in it.

3. Get a top position in the search engines.

Easier said than done. Just how do you achieve no. 2 and 3 without spending heaps of cash or getting banned by the search engines?

To understand this, we need to understand how the search engines work. Again, it is much simpler than people make out.

Search engines want lots of people to use them. To achieve that, they strive to deliver relevant and up-to-date content to people who do a search through them.
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But how do they determine what is relevant to your search?

There are only 2 ways they can do that:

1. They look at your site. Using very sophisticated algorithms they determine what the subject matter of your site is. The also see how new, or old, it is, how recently it has changed, and so on. These are all known as on-page or on-site factors. You have direct control over many of these when you set up your site.

2. They look at what other people say about your site. In doing this they look at two things: how many people link to your site (and what the link says) and also how important is the site that links to your site. An important ‘authority’ site that points to you is worth more than a whole bunch of unimportant sites. The also consider how recent the links that point to you are, and a number of other factors about the link and the context in which it is found.

At the same time, the search engines are constantly looking out for sites that try to fool them into thinking they are more relevant or more popular than they really are, which is why the so-called blackhat techniques quickly lose their effectiveness.

So, to get to the top of the search engines you need to do 2 things:

1. Optimize your on-page factors. There is plenty of information online about how to do that. It is not difficult. But, in itself, it is also not enough.

2. Get lots of high quality, one-way, relevant links to your site from as many other sites as possible.

How do you get people to link to you?

1. Have a fantastic product so that they just, spontaneously, want to tell others about your site.

2. Pay them to link to you—buy a text link, or offer an affiliate program.

3. Exchange links with them but reciprocal links are clearly not worth as much as one-way links, and it is a lot of work to do this effectively.

4. Provide them with fresh, unique content that adds value to their site in return for which they agree to post a link back to you. Loads of sites are constantly looking for fresh, unique content. They get this content by hunting through article directories, or by subscribing to article submission services.

So, if you send out articles to such directories, your articles will end up both on the directories themselves, AND on the niche sites that pick up and use our articles.

As you can see, this last method is the simplest and most powerful. It gives you hundreds or thousands of one-way links, from niche, relevant sites, all for free.

All you need is some way to get a different, unique, article to each of those directories and e-zine publishers, which is what the Unique Article Wizard does. It combines, for the first time ever, the power of article submissions with the benefits of unique content. And it does it in a way that epitomizes simplicity.

In Dr. Noel Swanson’s words, no other traffic generation system works better, costs less, and is completely immune to search engine changes than Unique Article Wizard. As the creator of the system, he has been quietly using it to build his AdSense empire, promote his own products and snag the no. 1 position from 270 million competing websites!

If you don’t have an online presence at all, isn’t it time your harnessed this power for your own business? Click here now, get the early-bird discount, and get a fantastic bunch of bonuses.

The power of viral reports…

Butterfly ReportsDefinition of Viral Marketing: The extremely powerful and unique ability of the Internet to build self-propagating visitor streams, bringing about exponential growth to a website.

If you’re not using viral marketing techniques in your web businesses then you’re seriously missing the boat.

Think about it. What better way to get the word out about your product, service or website than by having others spread the word for you?

High-quality viral reports are one of the best ways to accomplish this.

Quite simply, all you need to do is supply a report of 10 to 20 pages (or more, if you want) relating to your niche. You simply give your reader very useful, good information that offers real value, or solves a real problem.

This will compel your readers to give away your report.

And of course, your report also contains links back to your site(s) and product(s).

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As a free member of Butterfly Reports, you get one of these free, viral reports every month that you can give away to your subscribers, e-cover graphic included! You can even brand 25% of the links in the reports.

As a Platinum Member, you multiply this by a factor of 4. You get not one, but four viral reports with e-cover graphics every month. And you also get to brand 100% of the links with your affiliate links.

Use these reports to:

– Build a list.

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Review: The Definitive Guide To Google AdWords

The Definitive Guide To Google AdWords” is Perry Marshall’s extensive guide to getting more, qualified web traffic using the popular Google AdWords.

Just a year ago many webmasters thought of Google AdWords as a good way to get web traffic. But since then things have changed. Today more and more webmasters and marketers discover the value of using Google AdWords. The competition grows stronger day by day.

But this also means that it has gotten more and more difficult to profit from Google AdWords.

It’s exactly this situation Perry Marshall addresses in “The Definitive Guide To Google AdWords“.

Perry Marshall shows his readers how to utilize the possibilities at Google AdWords to their fullest extent.

The Definitive Guide To Google AdWords” is very detailed, but at the same time it’s readable and the advice Perry Marshall gives, is easy to understand and apply.

When it comes to dispensing solid advice on AdWords, most other books and articles are either too complex or superficial. “The Definitive Guide To Google AdWords” has just the right combination of both aspects.

Just to mention one example, on page 51 Perry Marshall shares his useful Web Traffic Conversion Traffic Sheet. This sheet is a great help to get the maximum profit out of your Google AdWords campaigns.

Another commendable aspect of this course, are the many helpful examples and illustrations. These examples and illustrations give you a much better overview over how to run a profitable Google AdWords campaign.

Perry Marshall promises to show his readers exactly how they can use Google AdWords to get more web traffic in today’s competitive market.

Does he deliver as promised?
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Perry Marshall goes well beyond just covering the fundamentals and shows you exactly how to use Google AdWords to the maximum extent. And he shows you how to do it step by step.

There is little doubt that Perry Marshall really has done his homework here and knows exactly what he’s talking about.

In “The Definitive Guide To Google AdWords” Perry Marshall also covers how to use Google AdWords to accomplish other tasks than just getting more visitors to your website or your affiliate links.

For example Google AdWords can be used to test new product ideas. Google AdWords is an excellent way to do this, because it’s such a fast advertising media. As soon as you’ve bought an ad on Google, it’ll be displayed on its network in as little as a few hours. You don’t need to wait for several days, or even longer, as it’s the case on some of the other Pay-Per-Click advertising medias. Thus, your test results will be available in a very short period of time.

Finally, a very valuable extra bonus Perry Marshall has added, is the membership site the buyers of “The Definitive Guide To Google AdWords” get access to. In this members-only area, Perry Marshall posts important updates to the main manual.

Overall assessment

Perry Marshall has written an enormous valuable guide to using Google AdWords for maximum profit.

The Definitive Guide To Google AdWords” is highly readable and its advice has proven to work for both small and big online businesses.

Perry Marshall has written one of the very best and most important guides to really profit from Google AdWords, whether you want to use it for testing purposes, to get more web traffic or something else.

This important book is strongly recommended as an excellent guide to profiting from Google AdWords.