Tag: landing pages

Measure Your Marketing Success

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In the world of marketing, there is always room for improvement. Tracking and measuring your marketing practices will give you a clear picture of what you should and should not continue to do in the future. But without data, you have no idea where to start. Here are a few tools that will enable you to collect and analyze your marketing results.

Google AnalyticsGoogle Analytics

One of the first tools you can leverage is Google Analytics. You’ll be able to track everything from unique visitors to time-on-site to pay-per-click ad success. Plus, you’ll be able to tell which referral sites (including your own landing pages) are getting the most results. This data will help you analyze campaign strategy and budget requirements.
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E-Mail Tracking

Another area in which you’ll want to track data is e-mail marketing. How many people open your e-mails? Which subject lines work the best? Which e-mails convert to sales? This should all be tracked using an internal tracking feature that is available in most autoresponder services. A recommended external tracking service is Linktrack. As you track and tweak your e-mail practices, you’ll see your conversion skyrocket.

PLR promotional specials only for this week!

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I have lined up some interesting PLR packages in various niches. See of there’s something you like here.

1)  The E-mail Marketing Archive Bundle includes:

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Key in coupon code SAVETODAY to take an extra $5 off.

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The topic is emergency preparedness with a focus on family health. Having all the information you need at your fingertips when a medical emergency arises can be crucial and it will greatly reduce the stress you’re under. But it’s not just about paperwork. Things like emergency kits and knowing how to perform CPR for example, will come in just as handy.

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Content centers on various different techniques readers can use to make their blogs and sites more profitable including improving SEO, testing conversions, improving landing pages, and increasing website authority and credibility.

This pack goes for a weekend special price of $5 until Monday, Sep 5th.

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How To Make YouTube *YOUR* Tube…

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Monkey PlayrYouTube is great…But for us marketers, the standard embedded video players lack some essential, key features we need and adding them “as is” to your sales pages, landing pages or even your blog posts looks a little unprofessional.

If you’ve recently been tempted to ditch YouTube for a paid video hosting solution like Wistia or Vimeo, Monkey Playr is going to save you hundreds (if not thousands) of dollars a year in fees!

For less than the price of a stuff crust cheese pizza, you can secure lifetime access to this awesome software, use it on all of your sites (it works on regular pages and WordPress) and create unlimited players that don’t look like they are provided by 3rd-party video sharing websites.

Grab one of these lifetime “early adopter” accounts today and you’ll have fixed your video playing problems for good.

Just look at what you can do:

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• AutoPlay and Loop ANY YouTube Video (or playlist)

• Remove The YouTube Logo From The Player

• Disable Controls/InfoBoxes/Annotations

And one of the coolest things: FULLY RESPONSIVE EMBEDS.

This is a big one, until now NOTHING has been available that does this, just choose responsive mode and you can put ANY YouTube video into responsive mode so it fits wherever you put it (great for blogs, awkward spots and perfect for tablet/mobile viewers).

And that doesn’t even scratch the surface. For now just grab Monkey Playr because the ‘Early Adopter’ offer is just insane and you’ll kick yourself if you miss out.

1000 premium photos for less than 10 bucks, hurry!

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Premium Photos

Hey there, here is a super HOT Deal you can’t pass!

It is a super discount on a HUGE BUNDLE of 1000 HD (Copyright Free) Images taken by professional photographers and then Photoshopped to make them pop!

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Click here to see samples of the HD images in this bundle.

Do you realize just how much big stock photo/image sites charge per image?

Some charge as high as $15, $20, or even $30?
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Keyword Connectivity

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Source: “How to Make Great Landing Pages”, WordStream

Landing pages should have minimal options.

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The menu on your home page should not be duplicated on your landing pages. Reason: Offering multiple click options and choices decreases conversion rates. The only two choices a landing page visitor should be given are to buy or not buy. So, drink pomegranate juice regularly to get cialis prices niksautosalon.com rid of ED. In one study, almost 50% of very young infants thought to have cerebral palsy and finally resulting in mobility impairment, that will not worsen or change over viagra sales in uk niksautosalon.com time. There is a specific dosage pattern to gulp the pills of generic levitra pill . Many factors such as work stress, stress in buy cialis online check here family relationships, or sometimes the stress of midlife transitions ” drown men in depression. That’s it. If they try to leave without buying, serve them a popunder window with a free gift offer to capture their e-mail address. Then follow up with an autoresponder e-mail series to convert non-buyers to buyers.

The ABCs of producing and nurturing leads and closing deals.

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Leads To Profits Formula

Have you given a thought how beneficial it would be if you find a system that assures you to get the attention of potential leads and turn those leads into your customers?
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If your business relies on generating leads and nurturing them, you

Local Lead Magnet theme is now ‘live’!

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This unique, ONE-OF-A-KIND WordPress theme called Local Lead Magnet has Google AdWords technology BUILT IN!

This technology enables the user to generate 1000s of SEOed landing pages IN ANY LANGUAGE in a couple of clicks!

It also has a drag-and-drop page builder so you can design a page from scratch very quickly.

Local Lead Magnet is the perfect theme if you are an offliner.

But that’s not all it’s good for…
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Local Lead Magnet also works great if you build affiliate or niche websites!

So, it can easily be sold to ANY LOCAL BUSINESS professionals like dentists, doctors, chiropractors, auto repair shops, massage therapists, engineering firms, construction companies and much more!

The uses for the Local Lead Magnet theme are endless and are only limited to your imagination.

Watch this short video to learn more about the theme and 5 accompanying bonuses for your purchase!

How to convert visitors with your landing pages.

Nelson Tan Leave a comment

Help the visitor make a decision to convert in your copy. Address a common problem the visitor may have, how your call-to-action can solve it, and why they should feel confident in buying from you or giving you their e-mail address.

If possible, include testimonials from real people. Split-test your call-to-action, different colors, and page layouts, especially placement of the reply form on the page.
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Source: Pinpointe white paper, “Conversion-Optimized Landing Pages”

Why You Need These 4 Essential Headline Writing Tips

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Why You Need These 4 Essential Headline Writing TipsWhen you’re running short of time, you instinctively scan instead of read an article. What do you scan? Significant pictures and keywords that capture your attention. Where are the keywords usually located? In the headline, of course. If the headline interests you, you will naturally feed your curiosity by reading the article further, and then it seems like you have some time to afford after all.

It has been said that the headline constitutes 80% of the first impression of a piece of content, therefore it is a critical element of written communication. Some marketers have a mistaken idea that headlines are restricted to advertising copy. No, headlines pervade everywhere including landing pages, social media posts and blog posts. In fact, the following 3 reasons are why we must adopt a “headline first” mentality in everything we write:

1) Readers are always short of time (I believe this is not a baseless presumption).
2) Readers must get interested before they read further.
3) Writers must not lose sight of what readers are looking out for.

Famous copywriters are known to earn millions out of writing words, or as business guru Rich Schefren said, “selling electrons.” But marketing through written communication (like copywriting) is an age-old skill that will always be in demand. For marketers who want to reach out to a wider audience, learning to write compelling, attention-grabbing headlines is a good starting point.

Today, you have 4 tips to writing a powerful headline.

1. Use Trigger Words (e.g. what, why, how, when)

Trigger words promise the reader that he or she should learn something after reading your article. Rather than your headline simply making a statement, trigger words make it sound more persuasive.

2. Use Numbers

It is no secret that the most successful headlines use numbers in order to sound specific, like “7 Tips To Lose Body Fat Fast!”

Numbers are a copywriter’s best friend, and they work like a charm.

3. Use Interesting Adjectives

Here are some examples:

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Adjectives are what I call “sentence enhancers”. They add flavours to the written word so readers can feel good or have positive visualization of what is being said to them in their mind.

4. Create A Curiosity Gap

Peter Koechley, the co-founder of Upworthy, one of the most visited editorials on the Internet, says, “Tell people enough to get them interested but not so much they don’t need to click. Our goal is to create an itch you need to scratch.”

While you shouldn’t reveal too much in your headline, you have to include enough information that intrigues the reader to begin with, so find that balance.

Here’s a simple headline-writing formula:

Number + Trigger word + Adjective + Keyword(s)

For instance, if you were to write an article on “eating bananas”, you could phrase it as “Why You Should Eat Bananas”, or take it a step further and make it: “14 Unbelievable Reasons Why You Should Eat Bananas”.

Apply the formula and you get: Why You Need These X Essential Headline Writing Tips.

We practice what we preach.

So overpromise your readers with your powerful headlines, just remember to deliver too.

Nelson Tan is an Inbound Marketing consultant at iSmart Communications, an integrated marketing communications agency serving the Asia-Pacific region.

Why So Many Fail To Make Money Online by Bob Bly

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Subscriber ME writes, “The big boys of Internet marketing exaggerate. Super-gurus tell everyone they track everything.

“Yet when it comes to the success rate of their seminar attendees, I have never seen a percentage or any other type of metric.”

Another subscriber, CT, says, “I have given a couple of these gurus a lot of money for reports on their amazing marketing strategies.”

He goes on to say he has made almost no money. But incredibly and honestly, he blames not the gurus but himself for not following their advice.

ME is right: the big gurus don’t track or publish the success rate of their students because they know it is abysmal. Why is that? For several reasons.

First, as I believe Perry Marshall pointed out in an essay some time back, the guru authoring the course has aptitudes, experience, and talents most of his customers lack.

Therefore, the methods in the course will really only work for the guru and a small group of followers with similar aptitudes and talents. For the majority of buyers, they won’t have the skills to implement the system and it will fail.

Second, like CT, most buyers do not follow the instructions in the course. A surprising number never even read, listen to, or watch the program. Many others study it and then ignore or don’t do the actions required.

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Fourth, there are a number of factors that determine whether we are successful, and while many successful people like to deny it, luck is one of these factors. Some people follow the guru’s instructions, but things don’t work out for them. They could try again but are usually too discouraged to do so.

Fifth, it takes either time or money to succeed at any business venture. You don’t need both, but you do need one, and you cannot succeed with neither.

Some buyers of guru-published courses are so busy at work they simply cannot give their spare-time Internet business the attention it needs. And so they never progress.

Others are so cash-strapped that they can’t afford to invest in the elements needed for online success, such as hiring a web designer to produce their landing pages or a ghostwriter to write their first e-book.

CT does not blame the gurus. He blames himself. “It’s not the guru’s fault. It’s my own.”

Education and coaching can give you a leg up on other newbies, but they cannot guarantee success. The most important factor in whether you succeed at online marketing or any other home business is you.

Bob Bly is the author of “World’s Best Copywriting Secrets” and has written copy for more than 100 companies including IBM, Boardroom, Medical Economics and AT&T. He is the author of more than 75 books and a columnist for Target Marketing, Early To Rise and The Writer. McGraw-Hill calls him “America’s top copywriter”.

Have only one call-to-action on your landing page.

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Make sure your landing pages have only one call-to-action each. You don’t want to confuse visitors with the opportunity to subscribe to your mailing list and purchase a product on the same page.

If your goal is to get mailing list subscribers, then make the page’s call-to-action the opt-in form. Sell them a product in your next series of e-mails. If your goal is to get the visitor to buy, then make the page’s call-to-action an “Add to Cart” Button.
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Source: Pinpointe whitepaper, “Conversion-Optimized Landing Pages”

Online ads and landing pages should use similar wording.

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Check the bounce rates on the landing pages you’d like to generate more business. If they’re too high and conversions are too low, you may have a message match problem.

To know for sure, look at the ads pointing to that page that receive the highest click-through rates. Does your page use similar language to what’s in the ad? Do the images in display ads re-appear on the landing page? If you miss the mark on this, your landing pages are destined to fail.

Reason: 9 times out of 10, messages in the ad don’t correspond directly to what’s on the page.

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Editor’s note: I call this correspondence “online copy continuity”. Simply put, if your online ad headline says “Make Money as a Nanny”, the landing page the respondent arrives on should have the same headline.

Source: The Landing Page Optimization Guide You Wish You

Collect Leads And Sell Products Right Inside Facebook

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FB Infiltrator

The brand new social marketing software everybody has been talking about that lets you put landing pages inside Facebook newsfeed and fan page posts is finally ‘LIVE’.

This amazing app gives YOU the ability to ‘infiltrate’ Facebook and market to your target audience in ways that marketers have only been able to DREAM about before now!

Think about it, functional landing pages with opt-in forms, call-to-action and “buy now” buttons right inside Facebook’s newsfeed and the really crazy thing is this is 100% LEGAL, Facebook-approved and completely in line with the TOS.

There’s NOTHING ELSE like this out there, this software is pure animal!

Here’s what you’re getting with FB Infiltrator:

– Integrate real, functional opt-in forms and landing pages DIRECTLY inside the newsfeed and fan page posts to collect ultra-targeted leads
– Sell & promote products directly inside the Newsfeed
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Seriously, this software has changed the GAME on Facebook marketing, it’s going to change the way you get leads and promote products FOREVER.

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Frustrated because you hard-earned visitors are not turning into customers?

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Traffic Conversion Pro

Is your website turning your hard-earned visitors into sales and leads for you?

The reality is that many people are getting pretty sick and tired of running around and trying to get more and more traffic to their website, without any REAL results. Frustration is kicking in, with most business and site owners thinking “how much action do I need to take already to actually make this work and finally get some return on investment?!”

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The creators of this system are a highly regarded consultancy firm specialized in Conversion Rate Optimization, with customers across the globe. They share their hugely valuable knowledge and experience build up over many years in a unique 6-module home study course called Traffic Conversion Pro that will give you back control and clarity on your website. This is a solid, nuts-and-bolts kind of course you will be able to apply straight away and reap the results of higher conversion rates. Even more exciting is that they offer this course at an excellent price point that won’t break the bank, yet it will help you generate a lot more revenue!

So if you too feel frustrated about your website and kind of stuck on what to do next to make things better, make sure to check out their website right now—it will give you some great insights just by visiting it. On a final note, Catchi also offers a few really exciting bonus modules as part of this course, on how to optimize your social media channels PLUS how to create effective landing pages—definitely something you will be able to apply straight away and benefit from!

How to build one $300-$3000/month income stream at a time

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Forever Affiliate

How would your affiliate marketing business look like in 2013?

Ideally, many of us would like to have a little business of little websites that earn a solid income on their own.

It would be a business that is easy to run and requires low effort, that you could run in your spare time, that would keep generating an income while you were sleeping, and give you not only more financial abundance in life, but more time freedom as well…the ability to do more of what we WANT in life.

Would you like to learn affiliate marketing that pays you passively from a master practitioner?

Andrew Hansen has released a new online training course that offers a way for many people to create an online business earning an income from home or anywhere in the world.

Now Andrew would be no stranger to most veteran Internet marketers. What they do not know is affiliate marketing has allowed him and his wife Elysia to live in numerous different countries around the world, taking almost monthly vacations, all paid for by affiliate marketing websites he set up once and they keep paying him.

In “Forever Affiliate“, Andrew precisely teaches how you can do that too.
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Forever Affiliate is divided into 4 main sections and consist of approximately 55 videos. Each video averages out to be about 20 minutes long. In addition, each video comes with its own transcript (PDF) for those of you who prefer to read. In addition, once Andrew explains something to you, he walks you through true-to-life examples. Beyond this, there is also a bonus niche pack (20 different keyword sets, monthly search volumes, and affiliate program) and video. There is also a “tools” page, where you’ll find resources that Hansen uses for blog protection as well as a few links to quality products that teach various business models and a support desk. Here’s a break down of the modules in FA.

Forever Affiliate Theory: being a FA, the truth about search engine marketing in 2012, how to avoid Google penalties, why it’s become easier to make money as an affiliate using the search engines, the 3 types of sites: authority, mini, and piggybacking (using free sites as landing pages, article marketing etc.).

Phase 1 (Initial Research): analyzing the size of potential markets (criteria for keyword research for Exact-Match-Domains and authority), profitability testing a market (calculating how much money you can make REALLY, REALLY COOL), analyzing competition (cool, free tool), how to make sure an offer will convert, niche discovery and high-end niche markets (great or those doing an authority site), (another cool, free tool) more (worth the price of the course alone)!

Phase 2 (Testing and Validation): why we test, WordPress setup—domains, hosting, installation, themes, plugins, initial on-page optimization (pay close attention to this), Google Analytics, affiliate disclosure (very important), content strategy (mini-site and authority site models), link cloaking and tracking, content creation criteria and how to write a quality review (product-name and non-product name content), laying out and optimizing your content, new site promotion and linking strategy, and more.

Phase 3 (Expansion): overall Forever Affiliate SEO Theory, how and why to use press releases, using private high PageRank backlinks, the truth about social signals, guest posting, tiered link building services, adding content through the expansion phase, and more.

If you’re new to making money online (or struggling), tired of the hype and lies and looking for a quality program that teaches a proven method for generating real commissions while being instructed by a real-life marketer with a long-standing reputation for doing what he teaches and delivers results, you need look no further than Andrew Hansen’s Forever Affiliate. His Forever Affiliate system comes with a 60-day money back guarantee. If you’re ready to put yourself in the driver’s seat of your financial future, I invite you to experience “Forever Affiliate” for all it’s worth.

 

Add credibility to your landing pages.

Nelson Tan Leave a comment

Many consumers are turned off by and distrust long-copy landing pages, which they find too salesy or even sleazy. Here are some elements you can add to your landing page to eliminate this turnoff and add credibility:

>> Industry or media awards (editor’s choice, fastest growing company).

>> Media coverage (mentions in mainstream press or blogs).

>> Endorsements from individuals, analysts, associations.

>> Partnerships (e.g., authorized reseller) with well-respected companies.
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>> Client lists and logos.

>> User testimonials and third-party review.

>> Studies and surveys (e.g. ranked #1 in customer satisfaction).

Source: Target Marketing Group, “3 Landing Page Mistakes to Avoid.”

Must-have PPC tool for the day.

Nelson Tan Leave a comment

SpeedPPC is a must-have tool for those marketers who are serious about PPC marketing. This will help you:

– Increase your profits with high quality, powerful PPC campaigns
– Stop losing budget on wasted ad spend on poorly targeted campaigns
– Save months of time setting up and fixing your campaigns
– Achieve better click through rates on your PPC ads
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– Reduce your minimum bid costs with better quality score
– Track profitable keywords with unique URLs per keyword

With competition as tough as it is, you need to revolutionize your pay-per-click marketing and SpeedPPC is a ground-breaking, patent-pending software package that uses best search engine practices to create powerful PPC campaigns in a matter of minutes.

Launch your affiliate marketing campaigns into the stratosphere!

Nelson Tan Leave a comment

Affiliate Launcher

Back in the day, affiliate marketing was like taking candy from a sleeping baby, especially with Google on your side.

You’d pick a decent product, target keywords that you could pick off like a sniper in a target-rich environment and cash in.

Those days are gone.

It’s HARD to do this well now. That’s just the way it is.

Competition is as fierce as starving lions. If you go at ‘em with a straw, you’ll get eaten quick.

It’s not that Google has gotten any harder to use. In fact, it’s easier than ever. But the competition is savvier, the ads are better, the traffic is harder to get. You have to be on top of your game.

And that’s where most people crash and burn. They don’t know what to do or how to do it. They flush piles of time and money down the toilet trying to make it happen, but it’s all a waste.

But don’t worry. It’s not hopeless.

All you need to do is pick a fantastic niche full of big spenders, target the right keywords, launch your ad campaigns with laser-like precision and convert your visitors like mad.

Yeah, that’s all!

I know that sounds tough, and if you had to do alone, it would be tough. I’d want to jump off a building if I had to work that hard.

Fortunately, Affiliate Launcher literally does it all for you.
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Here’s what this software lets you do:

* It finds you super-hot niches on autopilot, the ones where people are spending like their lives depend on it

* Then it spies on your competitors to pick off their best keywords

* Then it swipes their best ads…the ones that are ALREADY making money

* Then it lets you generate your own optimized, high-converting landing pages with the press of a button for as many keywords as you want

* Then it’ll track your performance for you

Could you do all of that by yourself? Sure, and lots of people do.

But why the heck sweat bullets and work yourself to a nub when you can press a few buttons and then sick back and collect the paychecks?

I’d rather make money the easy way. Affiliate Launcher lets you do just that.

Imagine being able to fire up a campaign in minutes, then watch the cash roll in. Sounds good, doesn’t it? Affiliate Launcher can make it a reality, not some pie in the sky dream.

Tip: Press the F5 key once to receive a $10 discount.