On-page optimization is as important as building backlinks and is mostly overlooked by non-marketing webmasters. Take heed the following 8 on-page optimization methods:
1) Original Content: All search engines are very strict on using duplicate content. It is not only required for good SEO but also for your readers. That’s why it is said “Content is King”.
2) Title Tag: The title tag is the most important tag and is the first thing search engine sees on a website. You must put your main keyword in the beginning of your title tag and it should not be more than 70 characters.
3) Other Tags: Make sure your other tags like description tag, keyword tag are also complete.
4) Domain: It is best if your website has the exact match domain of your keyword. This helps in ranking faster. If you are targeting local SEO, it is advisable to have a country-specific domain like .us, .sg, .ca etc.
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6) Webmaster Setup: Create a webmaster account in Google and Bing and verify your website and other settings using this tool.
7) Internal Structure: All pages must be properly linked to one another.
8) Social Bookmarking: Place social bookmarking buttons on your website to encourage social sharing of content.
Following these steps will lead to greater advantage over your competition.