Major
Traffic Source Of The Future (Actually Now): Blogs
How
To Protect Your Affiliate Commissions
3
Big Reasons Why Online Businesses Fail And Ultimately Disappear
********************
Major
Traffic Source Of The Future (Actually Now): Blogs
If
you see web pages as the original publishing platform since the
Big Bang of the World Wide Web, surely this variant platform called
'blog' and its increasing popularity heralds another mode of information
publishing and communication. Maybe 10 years down the road another
new platform is born. For now, 'blog' is in the spotlight.
The
blog shares some similarities with the web page as well as being
the anti-thesis to the newsletter. It has its own URL so it can
also be called a site. You update a web page via FTP upload, whereas
you edit an existing post or create new ones within your blog
account, so it's faster in a sense. Moreover, the most
popular blog services are free (for now) so you don't
have to pay for a blog host service, and so is a good
substitute for a site except that you don't have the
luxury of web space to upload other files.
Every
week we have to upload a complete newsletter in our autoresponder
and click a 'mass-mail' button. Even so, it may get filtered out,
but this is 'push' marketing. The blog gets read
mainly on-site and with RSS newsreaders or aggregators. Through
these software the blog invites the general public to opt-in if
they want to keep their Inbox aside for other purposes, so that's
'pull' marketing. If they are flooded with mails
they may miss yours, but with a newsreader they just click on
your blog link to access all your posts past and present. The
major weakness (sort of) is your readers are still 'out there'
so you can't qualify them into a list unlike what you can do with
an autoresponder, but if they like what they read, they
will stick to you.
The
blog's most powerful feature is that every post ends with a 'Comment'
link. Know how to exploit this to the fullest and you
can forge interactivity with your readers. Since the
game of the day is 'communication', no more formalities and e-zine
marketing. Write in the way you speak, keep articles short
and regular, and keep your blog tightly themed by applying SEO.
Remember your tongue twister last week? The blog is your best
practice ground. Even a few misspellings are forgivable.
Essentially,
the blog (you can create one at blogger.com)
becomes a communication tool which forms a very significant extension
to your site. And Google loves them. So...
credibility
+ consistency + SEO + link exchange = high ranking → TRAFFIC, yes!
What
we have here next is Priya Shah, an expert on blogging, discussing
"Using Blogs to Market Your Products & Services"
in an MP3. If you are non-technical person who want to market
your products and services online, blogs are ideal personal
branding vehicles that you can use to grow your influence and
establish yourself as an expert in your field. Here's
the audio of the teleseminar hosted by Denise Wakeman and Patsi
Krakoff.
Articles
under "RSS
& Blogging", we also have. Refer to them, you can.
We
want to exchange blog links with you as well. If you have a blog
related to online business, please send us a mail stating your
blog title, description and URL. Your link will be seen in a prominent
place. Then through the 'comment' links, we can contribute replies
to one another in support.
You
can subscribe to our blog feed by going to the main site and look
out for the XML, MSN and Yahoo Feed buttons on the top left.
If
you already have a blog, you can submit to BlogExplosion
and BlogClicker.
They have the only 5-level-down blog-based referral program
we know to date. Submit your blog for FREE and watch your traffic
flood in. Do a search for "free blog submission". Or
you can click into our blog,
scroll down and look out for all the graphic buttons of the sites
where you can submit your blogs.
Our
little research tells us non-marketers outnumber marketers about
5 to 1 when it comes to blogging...except that only we have prosperity
consciousness. If blogs are so popular, why not use it to enhance
your online business presence?
********************
How
To Protect Your Affiliate Commissions
A
quick
report by Wojciech Spytek. Download, you must.
********************
3
Big Reasons Why Online Businesses Fail And Ultimately Disappear
1.
Quite often, the entrepreneur has no idea how to market/sell the
product without offending anyone. Even though they may
be a great inventor, importer, writer, etc., they don't
know how to create a benefit oriented sales message because they
are not in touch with their customer.
2.
They grossly overestimate the demand and importance of their product
in the marketplace. Many people think they have a winner,
something everyone in the world needs. Generally, products appealing
to everyone appeal to no one.
3.
The biggest problem is the product is not positioned or even suited
to the Internet or to online marketing. It may sell very
successfully in specialty retail stores, or via direct-mail, however,
the online marketplace isn't interested enough to actually
pull out their money and purchase. Or worse, the market place
is used to doing business a different way and can't see
themselves ever buying "X" on the Internet. Examples:
cars, jewelry, boats, health products etc. However, we believe
this point is constantly becoming more of an exception as more
people go online shopping, but only you can know the type of customer
demographics you have in your hands now, and whether your site
is playing an active role in selling and delivering your products
via dropship.
Here
the classic verse that has been around since it was uttered by
some well-known guru in 1989:
"Pick
your market before you pick your product. Then, you can
be sure you are selecting a customer group you want to do business
with, one with money, and passions you can appeal to or problems
you can solve."
Fresh
Picks
SEO
Elite
********************
SEO
Elite
Here is another SEO software that even Aaron Wall of SEO Book fame is giving the thumbs-up! SEO Elite:
1) allows you to spy your competitor's websites
to see exactly why they're outranking your website.
2) allows you to find and e-mail thousands of link partners
in mere seconds. Finding link partners has never been easier!
3) continually monitor your link partner status. If
they've removed your link from their website, you'll know instantly
and can either contact them with the e-mail address provided by
SEO Elite, OR you can simply delete their link from your website.
4) allows you to quickly see where your website ranks on
all major search engines including Google, Yahoo, MSN,
Altavista, and Alltheweb. It is also very search engine friendly,
in that SEO Elite allows you to use the Google API key which allows
you to abide by Google's Terms of Service.
5) to quickly see which web pages have been indexed by all
of the major search engines including Google, Yahoo,
MSN, Alltheweb, and Altavista! This is a great way to see if there
is something wrong with one of your webpages, which is causing
it to not be indexed. You can then make the necessary changes
so that the page quickly gets indexed.
The above 5 points are demonstrated on video.
Moreover, you can download a trial edition.
The
Human Inter-dependency Dynamics
Minimizing Conflict With Effective Communication by Lee Hopkins
********************
Minimizing Conflict With Effective Communication by Lee Hopkins
Tackle 5 type of negative communication with 5 positive team values.
Article
by Mr. Lee Hopkins.
Your
Inner Strength Info-chest
Individual
Thinking vs. Group Thinking
********************
Individual
Thinking vs. Group Thinking
There
must be POWER in collective decision-making. We guess it is safer
to say group thinking is more reliable than individual thinking.
Throughout human history there is a secret consensus within shared
cultures that uphold great societies, countries and civilizations
and they had their 15 minutes of fame.
The
fine line in teamwork is: do you tend to create differences with
others or make the difference for others? Creating
differences requires you assert ego. Making the difference requires
you assert a self-standing principle which others may not be aware
of but you know it's your job to make them understand your POV
for the benefit of themselves.
Sometimes,
you must be prepared that your team mates will reject a 'principle'
as 'your idea', and then every moment becomes a question of whether
to follow the majority and go the wrong way or stick to oneself
and believe it is the right way, and vice versa.
The
twist of this article is individuality in a TEAM is important
for self-preservation when you know how to master it.
First, it is quite logical to say very creative people are hardly
conformists, but they must train themselves long and hard to examine
and conclude their own strength of character.
When
you're right, do you really stand up to the group? Or do you talk
yourself into convenient compromises? Do you listen to what everybody
else says before you form your own opinion? Do you adjust your
opinion so that it hews more closely to the group consensus?
If
you can't rely on guidance from the group, you'd better have a
damn good replacement or you've got to develop a talent for ferocious
self-criticism. If you're going to stand up for your principles,
you'd better make sure those principles are right. It's
easy to stand up for your ego; it takes nothing more
than the flick of a hormone to let ego run rampant. Generally
speaking, many assertive people are not truly intellectually
assertive; they are merely egotistically assertive. To
do this well, you must develop an idea-attacking demon that assaults
ideas (especially you on yourself) from every possible angle.
Only an idea that can survive the meat grinder is worthy
of further consideration.
Preserving
your individuality against group thinking does not prevent you
from soliciting the advice of those whose judgment you respect.
More likely, you'll be weighing the difference in opinions before
coming to a decision.
We're
sure it happened to you that after carefully inquiring into the
details of a recommended course of action and after much discussion,
you announce you will take the opposite course of action!
It sounds like you have wasted your mates' time. The trick here
is that the value your confidants lies not in the actual recommendations
but in the reasoning behind the recommendations. The question
is: Are you sure your own reasonings will work for you?
Or is it out of your comfort zone to accept their reasonings when
the recommendations are obviously good? So you don't
make decisions based on what your advisors "vote for";
your decisions are based on the soundness of the reasoning.
If they offer no more arguments that you had not already anticipated,
then you can conclude that your own thinking is sound and you
proceed with it. On the other hand, your confidants' ability to
surprise you is their trick to impress you to the point of changing
your mind.
This
is a very, very difficult subject to act on if easier to just
write about, or else Justin and Nelson wouldn't have come this
far. Your path in life very much hinges on this. As a team player
yourself, be always prepared for group disapproval
and balance group contribution for the common good with
a robust process of self-criticism augmented with solicited criticism
from mates as time demands.
May
The Force Be With You,
Nelson Tan
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