1 – Create value in what you provide. Give 10 times or more the value of what you charge for your services.
2 – Get paid at least 50% before you begin any work on any project for a new client.
3 – Turn a small project into a larger one by learning more about marketing and upselling; e.g. if a client needs an e-newsletter, can the lead story also be used in a press release.
4 – Set up a package plan for your business that offers clients a better rate in exchange for guaranteed work over extended periods of time.
5 – Have your client sign an agreement that outlines your terms of service, what you will do, fee agreement, timetable, and any caveats.
6 – Be sure to include a cancellation clause in your agreement that lets you keep your deposit should a client cancel the contract after you’ve already started work.
7 – Never charge by hours worked. Charge by project based on the value and return on investment (ROI) you’ll provide.
Source: The Writer’s Life, 8/3/12.
