Alice Seba has released a special 4-part e-course package called “Achieving Work-Life Balance“. It will teach your customers how to achieve and maintain work-life balance. The e-course is also designed as a lead magnet. Everyone gives out a free report for an opt-in, but why not go a step further? This package includes 4 complete reports, checklists and worksheets!
Here’s what’s inside this high-value package:
• 4 Reports: You get 4 illustrated guides (45 pages/13,633 words, .docx) that teach your readers step-by-step how to find and maintain balance in their lives. Topics include:
1. Is a “Balanced life” a myth?
2. Living and working with greater intention
3. Eliminating distractions
4. Leverage “Deep work” to get more done in less time
• 4 Worksheets: One to accompany each report to help your readers take action and apply what they’ve learned.
• 4 Detailed Checklists: You get 4 checklists (.doc) that will give your readers a summary of action steps based on each of the instructional reports.
• 4 Course Delivery E-Mails: Add these e-mails to your autoresponder and deliver the course materials over 4 lessons. She has made it super easy!
• 4 Professionally-Designed E-Cover Sets: .JPG and .PSD with flat cover and 5 x 3D versions to go with each report to help your opt-ins stand out.
• 1 Lead-Generating Opt-in Page: To help you grow your list with this content, she included the opt-in copy and the WordPress-ready code for you. She even hosts the images for you.
• Bonus: 2 Sets Of 10 Inspirational Quote Graphics With Easy-To-Edit Canva Templates. Available in 2 sizes: 1080 x 1920px (IG/FB Stories) and 2000 x 2000px square that can be easily resized for both Instagram and Facebook.
Here are a few ideas for using the content:
• Use it as a high-target lead magnet to grow your list. If you’re looking to teach your readers how to become a published author, you’ve got everything you need here. This e-course will take them through the steps they need to write their book and get published.
• Turn it into a paid product. There’s a ton of great content here, plus you get the worksheets and checklists to help your customers take action right away. Easily charge admission for this high value, action-oriented content.
• Break it up into blog posts or other bite-sized content. You’ve got a ton of fodder here for several informative blog post series. You can use the checklists and worksheets as opt-in offers or high-value free downloads.
• Add it as a “starter kit” in your membership site. Have a membership site and want to bump up the content value? Add this content as a “starter kit” for your newbie members and they’ll immediately see the value of their membership.
Some tips on how to build traffic to get those subscribers:
1. Share it on social media.
2. Get your affiliates to promote it, using their affiliate link.
3. Set up a retargeting ad campaign on Facebook, so you can get people who visited your site before to opt-in.
4. Find new audiences with more ad campaigns using Facebook, YouTube or Google ads.
5. Make a quick video to promote your course on YouTube and send them to your opt-in page.
6. Ask your subscribers and followers to share it. You can even provide an incentive for them to do so.
7. Partner with other publishers and swap opt-in promos.
8. Write guest blog posts on other relevant blogs and invite blog readers to sign up for your awesome freebie.
9. Provide useful commentary on blogs and news sites. Include a link to your opt-in page in the appropriate space. Don’t link to your site in the body of your comment.
10. Distribute press releases online and to other online and offline media.
11. Have a sweepstakes or giveaway on your site with a cool prize. Encourage entrants to claim their free gift and subscribe to your mailing list.
12. Get interviewed on websites, podcasts, etc. Get out there and get known!
